Another personal obsession:Facebook will tell brands if the people clicking their ads actually made it to their sites

Facebook will measure when a brand’s site loads after people click an ad to visit it and how many of those people are new visitors.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/facebook-will-tell-brands-people-clicking-ads-actually-made-sites-218653
via Mister Fire