Another personal obsession:Five indicators of whether you’re doing everything you should with your business’s data

You think you're doing pretty well until a colleague comes back from a conference spouting buzzwords and asking questions. Columnist Jeff Allen gets past the hype and reveals the key questions you should be asking about your company's data practices.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/five-indicators-whether-youre-everything-businesss-data-217846
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