Another personal obsession:P&G fought online advertising, and online advertising won

Procter & Gamble last month slashed its digital ad spend over bot concerns. But columnist David Rodnitzky says online advertising isn't broken, and pulling ad spend isn't the answer.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/pg-fought-online-advertising-online-advertising-won-221280
via Mister Fire