Another personal obsession:Make user-generated content your brand’s secret weapon

Your customers’ own words are more important to your brand than any marketing tagline you can write. More than 90 percent of consumers say they trust recommendations from others — even people they don’t know — over branded content! Join Marty Weintraub, founder of aimClear, and Janelle...

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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/make-user-generated-content-brands-secret-weapon-224784
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