Along with its latest AR ad developments, Snapchat is rolling out goal-based bidding around conversions for e-commerce advertisers. The post Snapchat brings AR Lenses to its self-serve ad tool, launches Sponsored Snappables & builds on its e-commerce efforts appeared first on Marketing Land.
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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/snapchat-brings-ar-lenses-to-its-self-serve-ad-tool-launches-sponsored-snappables-builds-on-its-e-commerce-efforts-242037
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