Another personal obsession:Why “Go Viral” Is Not An Effective Content Marketing Strategy

If you're trying to go viral, you're probably trying too hard. Columnist Rachel Lindteigen explains why you should focus instead on creating great content that matters to your audience.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/go-viral-not-effective-content-marketing-strategy-166428
via Mister Fire