Another personal obsession:How to help your sales team close more paid search leads

Acquiring tons of leads through paid search is great, but columnist Jacob Baadsgaard cautions that your sales team's ability to convert those leads can make or break your campaign ROI. Learn how to improve conversions from your PPC leads.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/help-sales-team-close-paid-search-leads-175088
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