Another personal obsession:Martech enablement series: Part 2 — The race team analogy

In the second installment of a nine-part series, contributor Peter Ladka discusses how to create a "race team," develop a strategy, build and maintain the race car (your martech stack) and run the races (execute your strategy).

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/martech-enablement-series-part-2-race-team-analogy-221704
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