Another personal obsession:Attention + intensity: Tips for navigating the new age of media strategy

Contributor Mark Williams says marketers must evolve the metrics they monitor to keep up with the changing media-consumption environment. The post Attention + intensity: Tips for navigating the new age of media strategy appeared first on Marketing Land.

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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/attention-intensity-tips-for-navigating-the-new-age-of-media-strategy-239629
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