Another personal obsession:Marketing Day: Featured snippets, social media for your online store & neural networks

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/marketing-day-featured-snippets-social-media-online-store-neural-networks-220781
via Mister Fire

Another personal obsession:Featured snippets: How much do you really know about them? [QUIZ]

Think you're an expert on featured snippets? Then put your money where your mouth is and take this quiz, created by columnist Stephan Spencer!

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/featured-snippets-much-really-know-quiz-220695
via Mister Fire

Another personal obsession:How local businesses can turn the threat of on-demand deliveries to their own advantage

On-demand delivery services are making local businesses nervous, but columnist Brian Smith explains why this new shift in consumer behavior should be seen as an opportunity to grow.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/local-businesses-can-turn-threat-demand-deliveries-advantage-220682
via Mister Fire

Another personal obsession:Best Practices for Building an On-Demand Content Strategy

On August 17th, join us as Mark Bornstein, VP of Content Marketing at ON24, highlights the best practices for building an on-demand content strategy. He’ll explain how to build your on-demand content network, and increase the reach of your content to generate more leads and expand your sales...

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/best-practices-building-demand-content-strategy-220764
via Mister Fire

Another personal obsession:How to use the power of social media to better market your online store

Contributor Steve Olenski explains the benefits of employing social media tools and techniques to let potential customers get to know your brand.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/use-power-social-media-better-market-e-commerce-store-219917
via Mister Fire

Another personal obsession:Are neural networks the next marketing creatives?

Researchers at the UK’s University of Warwick have trained the system to recognize which urban or rural scenes are the most beautiful.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/neural-networks-next-marketing-creatives-220724
via Mister Fire

Another personal obsession:Report: Customer satisfaction with search drops, in social Google+ beats Facebook

ACSI rankings are based on survey of nearly 5,000 US consumers.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/report-customer-satisfaction-search-drops-social-google-beats-facebook-220678
via Mister Fire

Another personal obsession:Martech and ad tech: Challenges and opportunities

What's ahead for ad tech in the larger martech environment? Columnist Jim Yu lays out the difficulties, as well as the potential rewards.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/martech-ad-tech-challenges-opportunities-220632
via Mister Fire

Another personal obsession:Marketing Day: Twitter subscription ads, Adobe Target update & Segment tools

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/marketing-day-twitter-subscription-ads-adobe-target-update-segment-tools-220726
via Mister Fire

Another personal obsession:LEGO logic rocks marketing automation

Overwhelmed by the big picture when tackling marketing automation? Contributor Mary Wallace explains how a popular toy has inspired a useful way of thinking about and deploying campaigns.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/lego-logic-rocks-marketing-automation-220645
via Mister Fire

Another personal obsession:How to tell whether a site is adaptive or responsive

Sometimes, it can be tricky to determine which mobile configuration a site is using. Thankfully, columnist Bryson Meunier shares several methods for discerning responsive and adaptive sites.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/tell-whether-site-adaptive-responsive-220653
via Mister Fire

Another personal obsession:Protecting your brand’s ads on Facebook — because there IS such a thing as bad publicity

Concerned about where your Facebook ads are appearing? Columnist Laura Collins discusses the issues surrounding brand safety on Facebook, along with some tips for organizations looking to protect themselves.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/protecting-brand-facebook-thing-bad-publicity-220194
via Mister Fire

Another personal obsession:The best ways to use social media for marketing your medical practice

Looking to promote your medical practice through social media, but don't know where to begin? Columnist Will Scott has some handy advice for marketers just starting out.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/social-media-best-practices-marketing-medical-practice-220649
via Mister Fire

Another personal obsession:Adobe updates Target with Sensei-powered enhancements

The new features utilize the recently-added AI layer to boost intelligence across the company’s A/B testing tool.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/adobe-updates-target-sensei-powered-enhancements-220647
via Mister Fire

Another personal obsession:Customer data platform Segment adds Looker Source to define audiences from multiple tools

Essentially, says the Segment CEO, the data switchboard is growing “a brain stem.”

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/customer-data-platform-segment-adds-looker-source-define-audiences-multiple-tools-220658
via Mister Fire

Another personal obsession:Twitter is testing a subscription-style ad program that costs $99 a month

For a monthly fee, Twitter would promote up to 10 tweets a day in addition to running month-long Promoted Account ads.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/twitter-testing-subscription-style-ad-program-costs-99-month-220680
via Mister Fire

10 Examples of Amazing Viral Marketing Videos

Another personal obsession:5 Disruptions Reshaping Modern Marketing

Marketing certainly isn’t what it used to be. Digital is now part of nearly every marketing channel, and technologies like virtual reality, artificial intelligence and the Internet of Things are being touted as the next best thing for delivering the ideal customer experience. As if this isn’t...

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/5-disruptions-reshaping-modern-marketing-220668
via Mister Fire