Another personal obsession:The CMO audit series, Part 4: The convergence of UX and performance marketing

Columnist Scott Rayden sits down with 3Q Digital's Aaron Bart to discuss the evolution of UX and how it's increasingly intersecting with performance marketing and the growth of brands.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/cmo-audit-part-iv-ux-220875
via Mister Fire