Another personal obsession:In-app advertising has come a long way: Here’s why you should use it

New developments for the in-app environment allow brands to measure viewability, fraud, data quality and attribution, similar to what advertisers are used to on mobile. The post In-app advertising has come a long way: Here’s why you should use it appeared first on Marketing Land.

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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/in-app-advertising-has-come-a-long-way-heres-why-you-should-use-it-254305
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