Another personal obsession:The martech stack fallacy: It’s not about technology

Marketers have to do a better job of training people rather than buying technology just for the sake of it. The post The martech stack fallacy: It’s not about technology appeared first on Marketing Land.

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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/the-martech-stack-fallacy-its-not-about-technology-259480
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