Local businesses advertising on the platform can bring customers to their front door with programmatic placements and richer analytics that include real-time insights. The post Waze enables programmatic inventory, to offer richer analytics with Google ad tech integrations appeared first on...
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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/waze-enables-programmatic-inventory-to-offer-richer-analytics-with-google-ad-tech-integrations-259420
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