Another personal obsession:4As, ANA & IAB propose self-regulatory digital ads standards program in part to provide ‘safe harbor’ from browsers

In a letter to the Coalition for Better Ads, the industry groups make their case for adoption and enforcement of 'The Better Ads Experience Program.'

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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/industry-groups-self-regulatory-program-coalition-for-better-ads-226109
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