Another personal obsession:Fraudsters don’t sleep, no matter who owns the tools to fight them

Columnist Chuck Moran takes a look at the wave of consolidation in the ad verification space and discusses what it means for marketers in their search for transparency and solutions to fraud.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/fraudsters-dont-sleep-no-matter-owns-tools-fight-225407
via Mister Fire