Another personal obsession:Here’s why Nike’s Colin Kaepernick gamble wouldn’t work for Under Armour

Brands have customers driven by dramatically different values so it's critical to have a deep understanding of them before making a bold move. The post Here’s why Nike’s Colin Kaepernick gamble wouldn’t work for Under Armour appeared first on Marketing Land.

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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/heres-why-nikes-colin-kaepernick-gamble-wouldnt-work-for-under-armour-253044
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