Another personal obsession:Addressable TV gets a boost as Nielsen buys Sorensen Media

The TV analytics company also unveiled plans to form a group to work towards expansion and innovation of the targeting technology. The post Addressable TV gets a boost as Nielsen buys Sorensen Media appeared first on Marketing Land.

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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/addressable-tv-gets-a-boost-as-nielsen-buys-sorensen-media-257486
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