Another personal obsession:Adobe Target testing tool gets improved personalization capabilities, reports

The company is adding a new "weighted relevance" algorithm for recommendations, enhancing its Personalization Insights reports, and more. The post Adobe Target testing tool gets improved personalization capabilities, reports appeared first on Marketing Land.

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from Marketing Land - Internet Marketing News, Strategies & Tips https://marketingland.com/adobe-target-testing-tool-gets-improved-personalization-capabilities-reports-257384
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