Another personal obsession:Brand To Demand: How Intent Data Is Breaking Down The Silos

Columnist Thomas Koletas discusses how B2B marketers can effectively use intent data to bolster their entire marketing and sales strategies.

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/brand-demand-intent-data-breaking-silos-137064
via Mister Fire