Another personal obsession:At Critical Juncture, Bacardi Tries To Capture Millennial Attention With #BacardiHouseParty

After reorganizing its marketing operation and selecting new agencies, Bacardi aims to recapture lost market share and make rum cool again.

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/critical-juncture-bacardi-tries-capture-millennial-attention-bacardihouseparty-146879
via Mister Fire