Another personal obsession:Millennials Have Greatest Trust In Ads, Yet Among Heaviest Users Of Ad Blockers

According to Nielsen’s “Global Trust in Advertising” report, Millennials (21-34) showed “the highest levels of trust in online and mobile formats.” Below is a comparison of ad types (digital and traditional media) and generational trust levels that reflects this finding. Source:...

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/millennials-have-greatest-trust-in-ads-yet-among-heaviest-users-of-ad-blockers-147911
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