Another personal obsession:Enterprise Call Analytics Platforms: A Marketer’s Guide — updated for 2017

The flood of mobile calls to US businesses continues unabated, changing the way enterprise brands view the telephone as an inbound marketing channel. It is also now changing the way brands view the telephone as an inbound marketing channel. As consumers increasingly use their smartphones to...

Please visit Marketing Land for the full article.

from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/enterprise-call-analytics-platforms-marketers-guide-updated-2017-215543
via Mister Fire