Another personal obsession:Initial Interest Confusion rears its ugly head once more in trademark infringement case

Columnist Chris Silver Smith details recent trademark infringement cases in which site search results pages caused legal issues for retailer sites. E-commerce businesses should take notice!

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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/initial-interest-confusion-rears-ugly-head-trademark-infringement-case-216057
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