The PPC world is rife with stories of quick wins, hacks and tricks that lead to big gains in paid search performance -- but columnist Jacob Baadsgaard notes that the best results with AdWords accounts are often the result of many smaller wins over time.
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from Marketing Land - Internet Marketing News, Strategies & Tips http://marketingland.com/micro-wins-true-secret-adwords-success-215952
via Mister Fire
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